Boston’s Sportsbikeshop wins national award

Sports Bike Shop Ltd, Slippery Gowt Lane, Boston, winners of an MCN award. Front L-R James Mitchell - Managing Director, John Mitchell - Director.
Sports Bike Shop Ltd, Slippery Gowt Lane, Boston, winners of an MCN award. Front L-R James Mitchell - Managing Director, John Mitchell - Director.

Boston-based online retail company Sportsbikeshop has just picked up a top award from a national magazine.

Based in Slippery Gowt Lane, the company has scooped the Motorcycle News’ Clothing and Accessory Retailer of the Year award. MCN is the UK’s biggest motorcycle publication with the biggest biking website in Europe, and their awards are deemed to be the most-coveted in the motorcycle industry.

Sportsbikeshop managing director James Mitchell said: “Winning this award is the icing on the cake for us after what has been a fantastic year for Sportsbikeshop. We’ve focused on our customers first and foremost and it has most definitely paid off!”

The company was chosen as the winner because of the significant changes they made this year, allowing for ‘the best customer experience in the industry’.

These improvements include a new website launched in March, unique 360 degree ‘spin’ photography for over 700 different motorcycle helmets, a unique ‘secure delivery system’, unrivalled stock levels of helmets that are all available for free next day delivery, and a 365 day returns policy.