Boston town centre was a hive of activity in the days after Christmas, as shoppers swarmed around the town on the hunt for a bargain in the sales.
Many retailers finished 2012 with a smile on their faces, as they saw a rise in the number of people heading through the doors.
At Next, in Pescod Square, customers began queueing outside the shop at 4am on Boxing Day, in a bid to bag a bargain in the ever-popular sale.
Pescod Square manager Andy Pottle said he was ‘very happy’ with the way the festive period had gone.
He told The Standard: “It’s been very positive. It has been a success considering the difficulties in the new year. It’s been better than I thought it would be.”
Mr Pottle added that the bad weather had caused some issues for the centre, and may have kept some people away.
“We hope for a nice dry period which will encourage people to come out shopping in the new year.”