Observer speaks about the importance of perception (Perceptions of council are very important, last week’s Boston Standard). But perception, an individual’s impression, often does not match reality.
It is a shame that the same issue did not include a response to Observer’s previously-published perception that Boston Borough Council has turned business away from its market and that the number of stalls is in decline.
Your competitor, the Boston Target, published the press release declaring the reality – that Boston’s famous stall market is bucking a national trend and continuing to thrive. And the new craft market is all set to go from fortnightly to weekly.
It was completely inaccurate for Observer to publicly say otherwise, and a quick call to the council would have corrected this inaccurate perception. There has been no reduction in stalls – in fact we have a waiting list of people wanting to trade on our market.
It is true that there were some empty stalls in July and August – but market traders are entitled to take a holiday too and they tend to take these holidays during the summer months, like everyone else. The market officer does his best to fill these with casual traders where he can.
At the moment markets across the UK are in decline and are losing many of their traders – Boston Market is bucking this trend and is managing to keep hold of existing traders as well as attracting some new traders who are being allocated spaces where we can accommodate them or have been placed on a waiting list.
In addition to this the new-look Market Place now hosts a vibrant craft market fortnightly on a Thursday. The high demand from traders to attend this market will see it move to weekly from October onwards. Hardly a market in decline.
Coun Derek Richmond,
Portfolio holder for the town centre,
Boston Borough Council.
EDITOR’S NOTE: The Observer column is the honestly held opinion of the writer and any readers are welcome to react and reply to anything he says. We note with interest the term ‘published the press release’. It is not our job to publish press releases but to tell the news to our readers.