FASHION AM: Why are we obsessed with copying Kate Middleton et al?

Kate Middleton PA Pics
Kate Middleton PA Pics

Aimee Meade looks at the cult of celebrity surrounding the fashion world for the second of our new online fashion features...

Meanwhile LK Bennett welcomed a surge in sales. Kate Middleton’s outfit, a LK Bennett teal skirt suit, sold out just a few hours after she was ‘papped’ wearing it.

This is not the first time this has happened, Kate’s engagement Issa dress flew off the hangers as did her mink LK Bennett shoes.

It causes one to wonder have we lost our individual sense of style and are simply rendering ourselves to copycats of celebrities?

Last month London hosted it’s Autumn/Winter 2012 Fashion Week and a flick through the glossy magazines shows that the front rows were in abundance of celebrities.

With the likes of Alexa Chung, Sienna Miller, Poppy Delevigne and Rihanna on the front row, it seemed that as much if not more of the attention was on the sides of the catwalk rather than what was on it.

It is undeniable that the fashion industry is now saturated with celebrity culture; magazines depend on them to fill their pages, fashion designers require their publicity and brands name their products after them.

Mulberry for instance has named bags after Alexa Chung and Lana Del Rey. It is therefore no wonder that we, the general public are too fascinated by their style.

Neither is it difficult to replicate celebrity style.

High street brands are constantly collaborating with celebrities; Fearne Cotton and Very, Kate Moss and Topshop. Even The Only Way is Essex reality stars have their own lines; Lauren’s Way for New Look and Lucy Mecklenburgh for Very.

It is inevitable that the fashion industry will continue to be dependent on celebrity culture, however as a fashion lover I urge that you seek out independent magazines, boutique designers and maintain your own personal style.

It appears fashion is losing its artistic license and well, do we really want to be a bunch of same dress wearing clones? Someone once told me it was a female nightmare to turn up in the same outfit!