BOSTON Borough Council has promised that it considers the market to be a ‘vital asset’ to the town in reaction to a high-profile review on town centres.
The review was conducted independently by retail marketing consultant Mary Portas’ who has presented TV shows such as Mary: Queen of Shops and Secret Shopper.
In it she looked at the state of the nation’s high streets and town centres and outlined 28 recommendations on how to put the heart back into them.
She said high streets were uniquely placed to deliver something new.
She said: “I believe that our high streets can be lively, dynamic, exciting and social places that give a sense of belonging and trust to a community.”
The Standard asked Coun Derek Richmond and head of planning and strategy Steve Lumb how the council responded to the report and how they felt actions they were taking would help Boston town centre.
They said the market was a ‘vital asset’ to the town which improved retail and visitor attraction and provided opportunities for small businesses to operate while creating local employment.
Coun Richmond said: “The works to improve the Market Place and the just-launched shop fronts grant scheme aim to improve the quality and appearance and functionality of the town centre in order to improve Boston’s offer to visitors, but also to provide a high-quality town centre for residents.”
He said the works would also improve the setting for the twice-weekly market and the take-up of stalls and mentioned that the council was working with English Heritage to restore the features which make Boston a historic town.
Other recommendations by Mary Portas’ include town teams, Super-BIDs and making it easier for people to become market traders.
To read the full report go to www.maryportas.com.