Showroom update for car dealership

Vertu Honda in Boston has unveiled its new showroom. EMN-170603-102811001
Vertu Honda in Boston has unveiled its new showroom. EMN-170603-102811001

There are celebrations all round as Vertu Honda, in Boston, has unveiled its brand new showroom.

Work began in October last year at the dealership, which has been based in Marsh Lane since 2000, and was completed in January this year.

Its showroom has now been converted into a modern retail store, which can now offer an enhanced customer experience.

There is now a bigger, more comfortable lounge area for customers, disabled access toilets, a customer information station with free Wi-Fi connection, and a children’s zone.

With a remodelled showroom, it will give customers more room to view the vehicles which are on display, and offer a much more sophisticated customer experience.

Matt Hodgkinson, general manager at Vertu Honda Boston, said: “The new showroom helps us to provide customers with the complete Honda experience, whether for familiar faces or someone who’s never visited us before.

“The significant investment we have made into the dealership shows the commitment we have made to help build on our past success and we’re excited to see what the future holds for us!”

The finished showroom also coincided with the launch of the all new 10th generation Honda Civic model.

Vertu Honda Boston held a VIP event for residents last month for customers to have a look around the new five door hatchback model.

The new model is the 10th generation in the Civic family, and has been Honda’s largest ever global development programme for a single model.

The Civic Type R variation won What Car? Reader Award as the most anticipated car of 2017.

To find out more details about the models on offer, visit: or call Matt Hodgkinson 01205 319199.